Web designers not only have the arduous task of creating phenominal, eye-catching websites and simple, easy-to-use mobile applications, but they also have to keep up with the trends.

This is where Twitter, a free social networking site for people to stay connected in real time, comes in to play. If you are a web design company and you are not on Twitter, you are missing out on key opportunities for your business. Twitter is a fantastic way to talk about ideas, goals, and current trends in the industry by connecting to fellow web designers.

I will admit, the service can be incredibly confusing for a first-time user. One of the most common questions is “How do I get people within my industry to notice me and my brand/company?” Here are some tips of my own that I would love to share with you:

1) Follow, follow, follow. The best way to connect with like-minded people is to follow those with similiar interests as you. If you are a web designer, follow web designers. For an extensive list of web designers on Twitter right now, go here.

2) Post your account on Twitter directories. Join Twellow.com, WeFollow.com, and JustTweetIt.com to get your @ Twitter name out there!

3) Start talkin’. Give people a reason to follow you by talking about trends within your industry. Ask questions, offer solutions, share links, give advice and tips, use @replies to engage in conversation with your followers.

4) Spamming is a huge no-no. This is a serious one for beginners. You don’t want to start following 1,000 people and wind up with 0 followers. Keep a balance between the two. Be relevant, be yourself, be true to your company. Don’t give your brand a bad reputation by spamming people.

These tips are obviously very basic and essentials for beginners. What other tips can you suggest? Or, what practices do you warn against on Twitter? Please post in the comments box, or click the link below to email us.

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