In reading The Huffington Post Monday, I came across this article about Google trying to stay in the social media running, err rather “Boost Social Media Offerings” against Facebook with the acquisition of Angstro. Angstro is a start up company focusing on analyzing “a wide breadth of information from multiple data sources to deliver very few, yet very intelligent results.”

Methinks this means Google will become more relevant again when it comes to specific information. I think this is pretty cool, as I search for VERY  specific items at times and get shafted with non-relevant results that I end up having to sift through or thinking up other random words that might possibly relate to the original term I throw out to Google. Obviously, when we Google something, we get a plethora of information, but with this new offering, results would make more sense to the Googler (Or would it be the googlee?).  This also should prove to boost ad sales for Search Engine Marketing. The post also shares Social Media ad spending estimates for the next couple of years, “Research firm eMarketer estimates that social network ad spending will hit $3.3 billion in 2010 and $4.26 billion in 2011.”

What do you think about all of this online, public? I am all eyes!