Become Valuable to Users To Achieve Your Greatest Social ROI

Article originally published by TheMakeGood.

Sarah Reilly is VP of Sales at Blueye Creative, a Chicago based Facebook preferred partner with a platform to help brands create and measure social marketing programs. Previously, Sarah was a Director of Sales at Thismoment, a global cloud based CMS for brand engagement, and also held positions at Vibrant Media and Salesforce.com. Continue reading

5 Easy Ways to Chase Your Audience Away on Facebook

A follow up guide to 5 Easy Ways to Chase Your Audience Away on Twitter.

1. Use Hootsuite

Don’t get me wrong. Hootsuite is a great tool… for Twitter. When you schedule things on Facebook via Hootsuite, you’re not fooling Facebook’s Edgerank or your followers. Facebook will give more exposure to posts created within the site vs. any other outside tool like Hootsuite. There’s also that pesky stamp that will let all of your followers know that you posted using a scheduling tool.
Tip: If you’re on Facebook, use Facebook. Don’t just post something and walk away. Be ready to interact with your community as they begin engaging with your posts. Continue reading